Slow the Pace with Kronenbourg 1664
The French are famous for many things, and hurrying isn’t one of them. So naturally a beer from Strasbourg, in France’s Eastern region of Alsace is made rather slowly. And what better way to enjoy a beer than alongside some slow relaxing music in the sunshine.
In fact Kronenbourg 1664 are helping us Slow the Pace every Sunday on Absolute Radio by playing out a laid back track every hour.
Sundays on Absolute Radio
You can also Slow the Pace during the Kronenbourg 1664 Sunday shows here on Absolute Radio – don't miss Dave Gorman from 10am, Unknown Pleasures with Geoff Lloyd from 8pm & Sunday Night Music Club from 10pm.
Le Grand Pantalon
You can now download for free a 90 second version of "Le Grand Pantalon": the Madness Slow the Pace version of Baggy Trousers featured in the Kronenbourg 1664 ad. To download your copy visit Kronenbourg 1664's Facebook page.
Suggs YouTube Q&A
On 6th June, Suggs took your questions live in a YouTube Q&A exclusively with Kronenbourg 1664.
Don't worry if you missed it though! You can see the full interview here.