Cream

Cream biography

Cream were a 1960s British rock supergroup consisting of bassist/vocalist Jack Bruce, guitarist/vocalist Eric Clapton, and drummer Ginger Baker. Their sound was characterised by a hybrid of blues rock, hard rock and psychedelic rock, combining the psychedelia-themed lyrics, Eric Clapton's blues guitar playing, Jack Bruce's voice and prominent bass playing and Ginger Baker's jazz-influenced drumming. The group's third album, Wheels of Fire, was the world's first platinum-selling double album.

Cream's music included songs based on traditional blues such as "Crossroads" and "Spoonful", and modern blues such as "Born Under a Bad Sign", as well as more eccentric songs such as "Strange Brew", "Tales of Brave Ulysses" and "Toad". Cream's biggest hits were "I Feel Free" (UK, number 11), "White Room" (US, number 6),

Cream made a significant impact upon the popular music of the time, and, along with Jimi Hendrix, popularised the use of the wah-wah pedal. They provided a heavy yet technically proficient musical theme that foreshadowed and influenced the emergence of British bands such as Led Zeppelin, Deep Purple, and The Jeff Beck Group in the late 1960s. The band's live performances influenced progressive rock acts such as Rush, jam bands such as The Allman Brothers Band, Grateful Dead, Phish and heavy metal bands such as Black Sabbath.

Cream were inducted into the Rock and Roll Hall of Fame in 1993. They were included in both Rolling Stone and VH1's lists of the "100 Greatest Artists of All Time". They were also ranked number 16 on VH1's "100 Greatest Artists of Hard Rock".

Formation

By July 1966, Eric Clapton's career with The Yardbirds and John Mayall & the Bluesbreakers had earned him a reputation as the premier blues guitarist in Britain. Clapton, however, found the environment of Mayall's band confining, and sought to expand his playing in a new band.

In 1966, Clapton met Ginger Baker, then the leader of the Graham Bond Organisation, which at one point featured Jack Bruce on bass guitar, harmonica and piano. Baker felt stifled in the Graham Bond Organisation and had grown tired of Graham Bond's drug addictions and bouts of mental instability. "I had always liked Ginger", explained Clapton. "Ginger had come to see me play with the Bluesbreakers. After the gig he drove me back to London in his Rover. I was very impressed with his car and driving. He was telling me that he wanted to start a band, and I had been thinking about it too." Each was impressed with the other's playing abilities, prompting Baker to ask Clapton to join his new, then-unnamed group. Clapton immediately agreed, on the condition that Baker hire Bruce as the group's bassist;

Clapton had met Bruce when the bassist/vocalist briefly played with the Bluesbreakers in March 1966; the two also had worked together as part of a one-shot band called Powerhouse (which also included Steve Winwood and Paul Jones). Impressed with Bruce's vocals and technical prowess, Clapton wanted to work with him on an ongoing basis.

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